Whey Protein Isolate: Our Commitment to Purity & Quality
Isopure: Pure Innovation Since the Start
Isopure is unlike any other brand in today’s market. Since the early 1980s, we’ve taken a different path in nutrition, setting new standards for purity, transparency, and quality. To understand why we’re trusted by millions worldwide, it’s worth looking back at where we started and how we continue to evolve.
A Vision That Changed Protein Forever
In 1984, Hal Katz set out to solve a problem no one else was addressing: protein that actually worked for people - not just in fitness, but in unique settings beyond the gym. At the time, protein powders were often chalky, gritty, hard to digest, and anything but enjoyable. Hal’s goal was simple: make protein that everyone can enjoy and trust.
By 1998, that vision transformed the industry. Isopure launched the first clear protein drink. Gone were the days of only chocolate and vanilla shakes. Suddenly, fruit-forward flavors made protein easy to enjoy. This innovation not only redefined the category but inspired an entirely new way for people to think about protein. For over 40 years, we’ve continued to put people first, leading with science and transparency so you can trust what’s fueling your body.
ISOPURE by Design
The name “ISOPURE” says it all. Through advanced filtration, we isolate protein and remove non-protein components like carbohydrates and fat. The result is protein that’s up to 90% pure by dry weight – helping support your protein goals.
We Are:
- 100% Whey Protein Isolate
- Zero / Low Carbs
- Zero / Low Fat
- No Fillers
Clean Labels Before Clean Labels Were a Trend
We’ve always believed that nutrition should be simple, transparent, and free of unnecessary extras. Every Isopure product is made with minimal, recognizable ingredients - the kind you can read, understand, and trust. We’ve never been about adding more just to say we did. We’re about adding only what matters, because less is often more when it comes to protein and wellness.
We believe nutrition should be built on purpose, not hype. That is why every Isopure product is designed with fewer ingredients, each one chosen for a clear, science-backed reason. We do not add anything just to fill a label or follow a trend. Instead, we focus on what your body actually recover, and feel its best. Our formulas are transparent and easy to understand, so you know exactly what you are putting into your body and why it is there. With Isopure, you never have to trade results for simplicity.
Supporting Your Lifestyle, Your Way
Innovation at Isopure has always followed one rule: listen to what people want and deliver it with integrity. Whether it’s protein, plant-based options, collagen, or creatine, our products are designed to fit seamlessly into your daily routine. They’re here to help you reach your goals, without compromise.
Next Level
We’ve taken the complexity out of protein and made it simple to use in ways that truly fit your life. Protein is essential, but it should not be limited to a shaker bottle or blender. Our goal is to deliver it where it matters most = in the everyday moments when your nutrition often needs a boost. Many meals and snacks fall short on protein, and we are here to help you add it back with pure Whey Protein Isolate. Stir it into your favorite beverages hot or cold, blend it into soups and sauces, or incorporate it into baked goods. The possibilities are endless, and the best part is how easy it is to make high-quality protein part of your routine.
- 100% Whey Protein Isolate
- No Added Colors
- No Added Flavors
- No Added Sweeteners
- Zero carbs
- Sugar Free
Clean & Simple
At the heart of it all is one promise: quality nutrition backed by science and trusted for decades. That’s the Isopure difference – pure protein, purposeful, and made to help you focus on what really matters: your health, your goals, and your best self.